Challenge
A B2B jewellery manufacturer needed an independent B2C channel with its own branding, live gold pricing, and mobile-first shopping for nose pins and earrings.
ecommerce · 2025
Premium B2C gold jewellery platform with live gold rates, Razorpay checkout, Flutter mobile apps, and an AI shopping assistant.

Overview
NKM NOSE PINS LLP B2C platform is a separate consumer-facing commerce stack for Indian gold jewellery — React storefront, Laravel API, live MCX gold rates, Razorpay/Cashfree payments, Flutter mobile apps, and an AWS Bedrock AI chatbot for shopping assistance.
Challenge
A B2B jewellery manufacturer needed an independent B2C channel with its own branding, live gold pricing, and mobile-first shopping for nose pins and earrings.
Strategy
Decouple B2C from B2B operations with dedicated catalog, pricing engine tied to live gold rates, and integrated shipping via Shiprocket/Delhivery.
Solution
Full-stack B2C platform with category browsing, live rate display, cart and checkout, SMS/WhatsApp notifications, and admin dashboards for orders and customers.
UX note
Priority was given to readable hierarchies, status visibility, and journeys that support busy users — not decorative complexity.
Technology
Process
Features
Results
Architecture
Visuals
Selected visuals from the delivery set, used to communicate product direction and interaction density.

Screen 01
NKM B2C Commerce

Screen 02
NKM B2C Commerce

Screen 03
NKM B2C Commerce
Testimonial
Feedback from the team we built this project with.
“Our B2C channel needed its own identity — live gold pricing, a proper catalog, and mobile-ready checkout. Tech Inclusive built the React storefront, Laravel backend, and Flutter apps as one platform for NKM.”
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Next step
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